Kathryn R. Burke (Kate), is the owner of San Juan Publishing Group, Inc. (SJPG) “With more than 25 years as a successful business owner, I understand and employ today’s marketing solutions for forward-thinking businesses. My Internet marketing skill set includes social media, website design, web maintenance, and hosting.” SJPG does print, too: newspapers, magazines, graphic design, marketing materials, and limited book publishing, with focus on history, arts, and caregiving. Public presentations and event planning are also part of her repertoire. Watch our website for more. https://www.sanjuanpub.com/
Kate has been involved in creative endeavors all her life, writing and making art from her early school years. She has an impressive record of publishing outstanding print publications (exceeding over a million dollars a year in sales), and a long-standing reputation for highly successful web presentations.
Innate creativity, proven business acumen, and mastery of digital communication make Kate an expert at marketing in today’s online world. She will help you identify your target market and capture it, by promoting you and your business to your best advantage.
#outstanding print publications #highly successful web presentations #successful marketing campaigns
“Staying on top of your market is hard work. Usually it’s a very positive experience, although sometimes you end up working with difficult or disappointing clients—I’ve certainly had my share of them; everyone has. But, in the end, what I do is extremely rewarding. When it looks like it won’t be, I’ve learned to just say, ‘No.’ My advice? Never take on a client just for the money. Do it because you like and believe in them. To be able to really help someone, it has to come from the heart. I’ve met and worked with so many fascinating people, and helped them achieve some amazing successes.
“This is my passion. I love what I do. I love working with people, helping them discover their passion, find and own their own successes, and maintain the enthusiasm to carry it forward.”
A successful entrepreneur, Kate has been doing just that throughout her career, working with clients from a wide customer base, helping them with advertising, public relations, and event planning. In building her own business, Kate has extensive experience with photo journalism, publishing, graphic and web design. Not surprisingly, she is also an accomplished public speaker and successful author. She strives to be a good example of how to succeed.
“If you’re going to show other people how to ‘put themselves out there,’ sometimes, you’ve got to demonstrate how to do it. ‘Watch me,’ I tell them. You can’t always just tell people how to do something, often you have to show them as well. So (even when it’s requires some serious self-starting), I get out there and do it. Then (hopefully) they jump on board and join me for the ride. In the end, it’s always a great ride. That’s what marketing is really about—helping people enjoy the ride.”
Kate holds a BA in Art and Social Sciences and has completed graduate work in marketing and economics. During her tenure as a high school teacher, and later a professor, she taught art and design in the US and Spain. Kate has also hosted her own radio show, the first time in high school, most recently, ‘Focus on the Arts’ for public radio, promoting the visual and performing arts. She has also been a guest on other radio shows. She is an artist and a former gallery owner (in California), and presently serves as the Vice President of the Montrose Center for the Arts, where she spends over 20 hours a week helping plan and promote events and partnering with other community organizations.
“I’m all about community and creativity!” Helping our local art center is a true inspiration and a great meeting place for organizational activities”
Post-graduate work in business administration and marketing enabled Kate to establish and maintain successful ventures in California (where, working with the SBA, she helped start-up companies obtain capital and set up management teams and develop marketing plans). After moving to Colorado, Kate worked with several other publications before establishing he own (SJPG), which at one time maintained offices in three locations and published six magazines with annual sales exceeding a million dollars a year. A smaller division of SJPG publishes print books. Kate’s early experiences in education have led her to work with local schools through a special program to help students with learning disabilities gain knowledge and expertise in graphic and web design.
Today, Kate Burke works with multiple clients, both domestically and internationally, designing, establishing, and maintaining their marketing plans—with special emphasis on internet communications and web presence in today’s fast-paced digital world. “My bread and butter is web design,” she says. “It’s a great outlet for creative energy, and I’m really good at it.”
“Experience really counts. Marketing isn’t something you learn in a classroom. You learn it by doing it, by living it.”
“I use all the tools in my considerable tool bucket to help my clients visualize, develop, implement, and maintain successful marketing programs. My passion is helping others achieve their dreams through creative marketing strategies and successful business development.”
During the most recent economic downturn, and while Kate’s husband was terminally ill, she scaled back on large-scale print publishing, focusing on web design and writing for various magazines and newspapers. (See Articles and Interviews.) Kathryn R. Burke is the author several books. Her most recent discuss caregiving (from many years of direct experience); she still presents on the topic. See her FB page: The Caregiver’s Journey.Kate also teaches Art Journaling for Caregivers in a private setting.
Following her husband’s passing, Kate cranked up SJPG large scale publishing again, printing the San Juan Silver Stage (which she began in 1996.) The Stage was already up to 60 pages, printing 5,000 copies per month. “It didn’t take long to climb back into that saddle again,” she says. Then Covid hit. The Silver Stage had to stop printing, because everyone was closed, some permanently, others vastly changed. Distributing print was difficult. Meantime, a senior lady she was helping after a stroke became isolated when the facility where she was living went into total lockdown. Creativity rode to the rescue. We discovered how the creative endeavor of art journaling, a sort of graphic diary writing, offered respite and relief to caregivers. So… another new venture.
Kate is still publishing the Silver Stage, now online only at silverstage.news. It has a special section for seniors and caregivers. She’s teaching art, leading support groups, and volunteering with the local art center, were she currently serves as vice president of the board of directors, designs and maintains their website and social media, and helps coordinate events. She also teaches art classes at MCA, both in-person and virtual and provides private art instruction at her home studio. Contact her to learn more.
In her spare time, Kate also enjoys traveling, athletic activities (especially outdoors), listening to music, organic cooking, and reading. (“Only fiction, I write non-fiction all day long!”) And spending time at home with her cat. She lives in Western Colorado.