Social Media

Book your next trip, share pictures of the family and pets, watch a movie, share memories or a gripe; tweet, text, email, and Google anything and everything.

According to Pew Research, seven-in-ten Americans use social media to connect with one another, engage with news content, share information and entertain themselves. If you aren’t one of them you may soon be lost!

Introduction to Social Media

How we got here. What is Social Media and why do we use it? What’s next? Choosing and integrating different SM platforms, and deciding which one (or group) will work best for you.  [More information]  [Register*]

Social Media for Personal Use – New 2019!

We now offer a workshop to help you with the personal basics, like posting pictures and sharing posts on Facebook and Instagram.  Class time 1-1/2 hours. [Register*]
(Classes vary and are structured according to student preferences and requests.)

Social Media for Business Use

Learn how to use Digital Technology and Social Media to improve sales performance and market your product or service. Businesses are depending more and more on digital technology. To help keep you on top of the latest in internet marketing, we (San Juan Publishing and I) offer classes in how to use Social Media to build your business.

Social Media for Business Use – Overview. New 2019!
Introduction to and comparison of various SM platforms, including Facebook, Twitter, and LinkedIn. How to use together with your web page. How and when to use e-blasts.
Introduction to Social Media is a pre-requisite.
Class time 2 hours* with half hour break. [Register*]

Responsive Websites
What is ‘responsive? Why do you need one, how do you design one, and what should it do for you. What is SEO? How does you website integrate with other social media and offline marketing methods. [More information]

Facebook 1. Advertising
How much does it cost? How do I ‘boost’ my post and do I really need to do that? Get the answers and learn about Facebook boosting, ad building, ad costs, and ad campaign tracking. Follow up with Facebook Advertising 2, which has much more detail. If you don’t have a FB business page, we’ll help you set one up. [More information] [Register*]
You need laptop for this workshnop.

Instagram
What is it? How does it work? Can it work for you? Compare to Pinterest. [Register*]
You need a smart phone for this workshop.

Snapchat
Not just for teenyboppers. Why is it listed number 2  as a Best Technology Tools? What is it for? How to use it. [Register*]
You need a smart phone for this workshop.

Facebook 2 FB advertising on your FB Business page.
Objectives, demographics, budget, campaign. Post & Boost, Event & Boost, or FB ad? You must have a FB Business Page for this workshop. [Register*]
You need a laptop for this workshnop.

Twitter
To Tweet or Not to Tweet. Good question. We don’t like Twitter, but we’ll explain what it is, how to use it and how NOT to use it. [Register*]
You need laptop or tablet for this workshop.

Newsletters – E-blast
When to send. What to include. Defining a target audience. Integrating with website and other social media. Rules and regulations of media mail programs. [Register*]
You need a laptop for this workshop.

LinkedIn
Posting. Joining Groups. Articles and longer posts. Compare to Twitter. [Register*]
You need a laptop or tablet for this workshop.

You will need a smart phone AND a laptop for these worskshops, both with WiFi and mail program installed. PLEASE KNOW YOUR PASSWORDS to access your WiFi, phone, mail, and other programs. If you use 2-step verification on your device, please turn it OFF during the workshop.
Introduction to Social Media is a pre-requisite.  Pre-registration recommended. Instructors may vary. Registration for all classes is through San Juan Publishing, and is space reservation only. For individual registration, payment is due at the door when you attend class.  For group or individual instruction, a deposit is required. Please click here and fill out the [Registration*] form, then I will contact you to make arrangements. Thank you!


If you want to reach this growing market, you need to know how to communicate with it. And that means mastering Social Media.

Custom Workshops – Can be scheduled for you and your employees.

Contact me to schedule training. Cost $25/pp for groups of 5-10 registrants.  Bring your laptop and your smart phone, both with WiFi and PLEASE KNOW YOUR PASSWORDS!!.
Pre-registration required. Workshops are  1-1/2 to 2 hours. Click here for list of 2019 classes.

Private instruction available. Contact me for an appointment. Private instruction is by the hour, one-hour minimum, Cost $85/hour.